Unified commerce

Unified commerce is taking the omnichannel experience several steps further by consolidating all various IT systems onto a single platform. E-commerce, m-commerce, order fulfillment, inventory management, customer relationship management (CRM), and other technologies are all combined within that platform. Companies can get rid of internal channels that are working in silos by integrating everything onto a single platform.

A centralized, unified commerce platform eliminates working in silos and ensures that the right systems are connected and sharing data. Some of the popularly used unified commerce platforms include Shopify, BigCommerce, WooCommerce, and Facebook Shops etc.