Launched in 2012 in Australia and named after the world-famous beach, Bondi Sands has become the world’s leading brand for self-tanning, skincare and cosmetics products.
After the phenomenal success of their skincare brand in Australia, Bondi Sands started to look overseas, launching in the UK in 2015.
But in the early days of their international venture, they didn’t have the advanced inventory software they needed in place – they were still using Microsoft Excel, Word and Xero.
There was no live data visibility at all. And with stock in Australia, the UK and the USA, managing their inventory was becoming a huge obstacle.
The brand had previously implemented Cin7 Core in their Australian operation and, while that had been successful, the project took a long time to complete. Through this learning experience, they decided to contact Bluehub to implement an inventory management system in the UK.
“We had rolled out Cin7 Core to a lesser level in Australia. But the project dragged on, and our learnings from that were to engage a company on the ground in the UK,” says Jacob Muraco, CFO and COO at Bondi Sands.
Every project led by Bluehub begins with a Process & System Review.
That’s when the team gathers the requirements of the client, developing an understanding of their current processes to help fully understand which system would best fit their needs.
Working closely with the Bondi Sands team, it became clear to Bluehub that the client needed an inventory management system that could handle stock on a global scale – and therefore multiple currencies. They needed a system that could streamline the sales process, and enable the team to see real-time data in a live system.
It was becoming clear that, just like the Australian side of the business, Cin7 Core was also the best fit for the UK branch of the brand.
Bluehub then collated data from Bondi Sands – including sales orders, purchase orders, and inventory – and used it to demonstrate how Cin7 Core could function for their UK team.
With this gathered data in place, the system could be fully tested to ensure it was the correct choice before the project began.
Something Bluehub had to take into consideration was the need for bespoke integrations to fully automate the business’ existing processes – and to ensure that Cin7 Core would function in the way that they needed it to.
Bondi Sands had 18 different retailers – all with unique ways of operating – and that meant building those integrations was a serious challenge.
The dedicated Development Team at Bluehub began to scope this requirement, understanding how the integrations needed to function to maximize the efficiency of both the team at Bondi Sands and the system itself. Once the processes were finalized, Bluehub set to work on building those integrations.
Working closely with the team at Bondi Sands across multiple time zones to hit their agreed deadlines, Bluehub’s dedicated Implementation Support team helped to bring a fully integrated Cin7 Core solution into their business by:
With their new Cin7 Core system in place, the team now has full visibility on global stock levels, allowing the company to work with 18 different retailers and handle multiple currencies and stock locations around the world with smooth efficiency. And today – 8 months after going live with Cin7 Core – Bondi Sands have integrations to Amazon, Shopify, and a separate third-party logistics company. Every aspect of their new operation is as automated as possible.
ERP Specialist, Bluehub
ERP Product Specialist, Bluehub
COO, Bondi Sands
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